ITV 2013-2019

Christmas idents on ITV have been recycled each year since 2013, with some additions to the set in 2014. This particular variant as aired in 2016 features several Santas on a Merry Go Round.

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Preparing a nice christmas dinner in the kitchen for this ITV christmas ident, aired in 2016 here.

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One of many randomly chosen scenes, covering a flock of Flamingos being fed.

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Featuring Big Ben in the background, this ident is used to lead into the News At Ten.

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The colour pickers of the ITV logo this time change in response to sheep and fields in the background.

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Fishermen on a boat after dark providing some moody colours this time round.

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The ITV logo starts off full and shrinks down to nothing at the start of a break.

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Orange version of the ITV logo reforming at the end of the break.

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Break intro bumper in brown and teal.

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Brown and teal out of break bumper.

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Blues and oranges for the ITV logo leading into another break.

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Shades of blue and orange leading out of a break too.

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The 2017 ECP trailer style sees the whole of the credit screen shrink down to a quarter of the screen, allowing the remaining 3 quarters to be used for promoting programmes both on ITV main and other channels from the ITV family.

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A series of static slides with announcer giving a runthrough of what's coming up on ITV daytime tomorrow.

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2013 saw another new logo for ITV, and an accompanying update to the trailer style. In 2017, ITV tweaked their existing promotions to see the endboard text enlarged. Possibly for the benefits of more legible thumbnails in online sharing, or possibly for those people watching ITV on the television across the street.

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The largely white sky in this bungee jumping ident doesn't provide quite as wide a palette of colours for the ITV logo as usual, but you can make it out anyway.

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A group of people running up and down steps. And what better way to show that running off than to play it in slow motion.

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A bunch of cyclists at night feature in this ident.

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A woman lies against the window on a train as stations fly by.

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A lifeboat speeds across the water in this ITV ident,

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Sparks fly in this ident. Perhaps it's where those welders from the 1999 hearts ended up!

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Leading into Emmerdale this time, the black horse was busy filming another artistic advert for Lloyds Bank, but there are two others here to fill in.

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A guy in a record shop shopping for vinyl. Some people suggest modern branding can try a bit too hard to look all hipster, so at least someone put that idea to bed!

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Sports day, and a load of people are having a sack race. Reminding us all that the sporting rights you can afford if you're not Sky are somewhat limited these days!

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Probably one of the best remembered idents of this whole ITV package. A small pug is having a bath in the sink.

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A beekeeper tends to his hive in this ITV ident. As it's used to lead into the local news too, time for a throwback to those heady days of generic 'now the news from the heart of your region' announcements that we used to get from the Leeds continuity department.

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A boat racing team out on the River Tyne for this one.

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A hot air balloon being inflated for ITV's benefit here.

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One of several special horse racing idents used to lead into racing coverage on ITV.

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Originally filmed in Manchester in 2015, one of several pride themed idents which tends to reappear on ITV a few times in the year depending upon when the major city pride events fall. Here it makes its return to mark the July 2017 London Pride event.

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Shaping hedges in the garden in this ITV ident.

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What better way to introduce Good Morning Britain than to remind you you should be on a train looking at a tablet or reading the newspaper instead!

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With a local announcement into Granada Reports, 2 people in an Aero Trim.

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To mark the introduction of a sixth weekly episode in September 2017, the regular ITV break bumpers saw some special Coronation Street theming throughout the day. The logos fade in and out as usual, only this time over shots from the street. Audrey's Salon features in this into-break bumper.

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A Corrie themed end of break bumper, with the ITV logo forming up over the doors to The Rovers Return.

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Another into break bumper, this time featuring the exterior of number 9.

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Another end of break Corrie bumper, showing a back street shot.

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The doorway to number 8 in this into break Corrie bumper.

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Another end of break Corrie themed bumper, this time showing a shot of the famous street sign.

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Some fresh Candy Floss is being made in this ident for the channel.

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A man fishes into the sea for ITV this time. Perhaps just coming out of a breakup and taking some advice from friends a little too literally!

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A muddy bike is cleaned in this ITV ident, used as a serious ident into the news here during the festive period.

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Although the idents remained the same, other elements of the presentation saw a refresh for Christmas 2017. Here the into break bumper takes on a frostier feel.

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From the other side of the break, the Christmas 2017 bumper for ITV.

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The End Credit Promotions took on the same frosty style as the break bumpers for Christmas 2017.

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As expected, the main idents for Christmas 2017 on ITV reused the same set that had been brought in across 2013 and 2014 once again. In this one, people are playing some board games at Christmas.

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Someone is putting up Christmas lights in this ITV ident.

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A dog lies in front of a fireplace in this ITV Christmas ident. Not one for showing off the colour picking ITV logo at it's best with the lack of much movement!

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ITV welcomes us in to the New Year at 9.25 on January 1st 2018, over another Christmas ident this time showing someone weighing themselves on some scales.

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One of the earlier introduced idents of the package, this one often reappears around particularly icey days. Or in this case, is used to lead into the return of Dancing on Ice in 2018. A woman scrapes snow and ice from her car windows.

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Flowers are being wrapped up in a shop in this colourful ITV ident, usually used more in the Spring months.

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A toddler makes a right mess of lunch in this ITV ident.

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Fishermen move round trays of the latest catch for the day in this ITV ident. Always remember you can buy those 'Live Lobster Crab Hermits' too!

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On a typically grey day, people dive into the water in various ways for this ITV ident.

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The 'boy' version of some special ITV idents brought out around the time of Royal births. This reappared on ITV on April 23rd 2018 to mark the birth of the third child of the Duke and Duchess of Cambridge.

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One of several special idents filmed to celebrate 70 Years of the NHS and aired in May 2018. Here used to lead into The NHS Heroes Awards with Paul O'Grady.

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A break bumper themed up to mark the NHS Week on ITV.

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An accompanying end of break bumper for ITV, similar to the regular break bumpers in that it finishes with the ITV logo fully formed.

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A second ITV NHS Week ident, this time used to lead into a special of Alan Titchmarsh's Love Your Garden.

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Another special ITV NHS Week ident used in May 2018, this time leading in to A&E Live with Davina McCall.

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Shireen McKenzie pops up for another ITV NHS Week link. This time heading into A&E Live with Davina McCall, as aired on Wednesday 23rd May.

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Thursday's NHS Week ident sees Jane Pilkington introducing A&E Live this time round.

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A promo to trail ITV's 'artsy' channel brand refresh due to start on January 1st 2019, using a different artist each week to produce their idents for all 52 weeks of the year. The short trailer, which appeared shortly before the start of the new year, shows a preview of some of the first idents that were to appear in the first few weeks of the new look.

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Look your last... In the early hours of Jan 1st, one of the most memorable idents of the 2013 look featuring a pug dog is played out, as continuity bids farewell to the old look. With their fresh new set of artist-created idents due to launch at 9.25.

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